Machine Wash

As modern households have embraced time saving equipment and sought alternatives to the expense and environmental damage associated with dry cleaning – Michell has responded by supplying non-shrink wool fibre which can be used to manufacture machine-washable and tumble-dry products.
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Being a leader in the market, Michell has supplied Super wash, machine-washable wool to customers since the technology first appeared in the early 1970s.

In 1997, the company commissioned its own 4 million kilogram Super wash plant based on KROY ‘Deep Emersion’ technology which is recognised globally as the best method for producing machine washable wool fibre.

Clients choose Michell treated wool for the peace of mind that accompanies the quality and effectiveness of the process.

Extensive testing systems give customers confidence the fibre is evenly treated and that the final product will perform to expectation across a range of applications. Michell machine-washable wool. Non-shrink. Non-felting. No problems.